A$AP Rocky & Swizz Beatz stylin' in NYC.

A$AP Rocky and producer Swizz Beatz pictured at a photocall lastweek. Swizz was rocking a pair of Givenchy Green Paisley Print high-tops ($630), A$AP Rocky wore a black varsity jacket, Rick Owens Memphis black waxed denim jeans ($819), and Air Jordan 3 retro sneakers ($160). 

Shaq Re-Releases his Reebok Pump sneakers with Swizz Beatz & Tyga.

NBA legend Shaquille O'Neal has joined Swizz Beatz, Tyga, & Reebok  to re-release his classic Reebok shoes. Debuting for the first time in 1995, Reebok Classic is bringing back the Shaqnosis on July 19th.  The sneakers--which will run for $125 at key retailers--will come before another Reebok Classic re-release, the Shaq Attaq dropping on April 19th ($160).

video: Street Knock - Swizz Beatz ft. A$AP Rocky

one of my favorite videos this year, shouts out to Allen Iverson & Jadakiss for the cameos.

best dressed: Met Gala 2012 edition.

celebs hit the redcarpet for New York's Metropolitan Museum of Art Costume Institute Gala (known as the Met Gala) held this weekend. Solange Knowles wore Rachel Roy, Carmelo wore velvet Stubbs & Wooten slippers, his wife Lala wore Zac Posen, Rihanna wore a Tom Ford alligator skin dress, Victor Cruz in Calvin Klein, and Beyonce, Kanye, & Swizz Beatz all wore Riccardo Tisci for Givenchy designs.

Lala, Kim, Kanye, Swizz Beatz & more celebrate Carmelo's B-Day.

Swiss watch manufacture Audemars Piguet hosted a dinner at CATCH restaurant in NYC's in honor of Knicks’ frontman Carmelo Anthony. Audemars Piguet President & CEO, Francois-Henry Bennahmias, co-hosted the private event with Carmelo’s wife La La Anthony, his teammates, and producer Swizz Beatz.

Carmelo Anthony's Haute Living spread.

27 year old Carmelo Anthony, known to some as “Melo” has taken over New York with his MTV-VJ turned reality star wife LaLa. He's been in the league for 8 years and now finally getting the shine he deservs, since recently being traded to the NY Knicks after signing a 65million 3year deal. In the Haute Living article he sits down with mega-producer Swizz Beatz to discuss philanthropy, fashion, art, & family life.



http://www.hauteliving.com/2011/12/feature-carmelo-anthony/

Swizz Beatz in Android Homme “Anubis Moss” T-shirt at VMA awards.

Swizz Beatz attended the 2011 MTV VMAs as well as performed at the Supper Club wearing an exclusive Android Homme “Anubis Moss” t-shirt underneath a black blazer, paired with a 1 of 1 Android Homme Discovery boot sneakers, and Reebok cap.

"Break My Heart" (rmx) - Estelle ft. Swizz Beatz, Jadakiss, & Busta Rhymes

off her upcoming album All of Me due out this fall. The original features rapper Rick Ross and is just as good.

Swizz Beatz in Hawke & Dumar Co. T-shirt and Reebok Ex-O-Fit Sneakers.

Last night in Las Vegas, as part of the Project trade show, Reebok Classics and Swizz Beatz threw a concert for over 500 friends and tastemakers at the Moorea Beach Club at the Mandalay Bay Hotel. Swizz performed tracks from his upcoming CD Haute Living wearing a Hawke & Dumar Co. t-shirt, grey Dior Homme denim jeans, red Reebok Ex-o-Fits-sneakers, and a matching red snapback. To close out the night he shared the stage with special surprise guest Chris Brown, wearing a customized Reebok Classics jean jacket vest, camo shots, and Reebok Kamikaze sneakers.





via: upscalehype

Eselle & Swizz Beatz attend Billboard Summer Blowout concert.

check out Estelle and Swizz Beatz on the red carpet, 2 artist who's personal fashion taste is always on another level.

All Hip Hop presents "The Next 48 hours w/ DJ Khaled" web series.

All Hip Hop releases "The Next 48 Hours With DJ Khaled" is a 3 part web series which goes behind the scenes during the album release week of "We The Best Forever" as DJ Khaled makes the transition from DJ to Mogul. Part 2: Album Release Day follows DJ Khaled to Music Choice and Hot 97 FM where he co-hosts with Angie Martinez & DJ Enuff. Khaled ends the day attending Swizz Beatz Reebok Party.

Jay-Z performs at Roseland Ballroom in New York City.

Jay-Z performed at the Adult Swim Upfront at the Roseland Ballroom in New York last night. Many of his fellow artists such as: Pharell, Ne-Yo, Fabolous, Swizz Beatz, Fonzworth Bentley and Kid Cudi were in attendance

Met Gala 2011. (more photos)

Swizz Beatz and Carmelo Anthony for "Go New York" campaign.

Swizz Beatz is every where these days, not only is he collaborating with Reebok on a line of sneakers but he’s also been given the opportunity to revamp the New York Knicks theme song “Go New York Go”. Earlier this week he teamed up with Knicks stars Carmelo Anthony and Amar’e Stoudemire to shoot the video for the song at Madison Square Garden. Swizz rocked a G-Star Stockton Piping Tetris Shirt ($120) and a pair of his signature Reebok Kamikaze sneakers in a matching colorway.

Swizz Beatz was spotted walking in NYC with his wife singer Alicia Keys and kids rocking a pair of Reebok Pump Omini Lite Full Metal Jacket inspired sneakers ($125) from the Kubrick pack and wearing a custom Reebok Classic biker jacket.

Swizz Beatz's recent tweets: swag.

Producer/Rapper Swizz Beatz twitpic’d a few behind the scenes looks from the set of his latest video “Coolin” ft. Eve. In the pics Swizz is seen wearing a couple different leather crystal studded jackets, a Tom Ford floral tuxedo jacket from the Spring 2011 Collection, and a customized Christian Louboutin studded backpack. He also shows-off Eve wearing a pair of Alexander McQueen crystal studded suede ankle booties.

Swizz Beatz presents: "Reestyle Collective"

Yesterday evening, Swizz Beatz was spotted arriving at the private location set of the new Reebok campaign photo shoot in LA. Swizz complimented his black leather zipper jacket and black shades with a pair of the new shoes, the black leather and patent version.

Chris Brown's new webisode...about Personal Style.

Breezy Art...Style from Mechanical Dummy on Vimeo.

In Chris Brown’s latest webisode (pt. 4) he brings in Swizz Beatz, Big Sean and Tyga to talk nothing but style. Chris shows off his studded MCM monogram backpack, and is spotted wearing a 10 Deep “Gun Club” camo shirt ($104), a pair of Converse Skate CTS Mid sneakers ($65), and a Burberry tumbled leather double breasted biker jacket ($2,795). Chris also sheds some light on his upcoming line “Be Yourself” and possible collaborations with MCM and BBC. Also Tyga unveils a few pieces from his new line Last Kings, while Swizz Beatz (aka Mr. 1 of 1) give us a quick glimpse of his collaborative sneaker with shoe company Reebok.

Alicia Keys and Eve in the studio.

Alicia Keys pays tribute to her son Egypt on her newest track titled “Speechless” featuring rapper Eve. In the video documentary, Alicia Keys explains how it feels to write a song for her first born and Eve explains how fun it was to be working on the track with her. I'm glad that Eve is back and sounds like her, Swizzy, and Alicia have cooked up some heat for us fans.

Swizz Beats reveals 1st art piece of 2011.

When Swizz Beatz isn’t in the studio producing hot records, he’s moonlighting as an artist…


Swizz Beatz tweeted: "MY 1st ART piece for 2011 its called YOUNG BRAZIL mixed media its almost done! #artlovein2011" from his twitter page as he uploaded the photo of him and the art work.